Full Online Audit
Before we even start working together, we will do a ton of research on your current online presence. We would like to know where you are at, and what needs to be done to grow your business further.
We’ll ask you for your top competitors and let us know if they are indeed your online competitors. It might surprise you to find out that your online competitors are different than what you thought!
We’ll perform a keyword analysis and research on your company website and industry to find the best keywords to focus on. For us, we’re looking at low-hanging fruits. The type of keywords that are not very competitive but can still achieve great results. They are called long-tail keywords. Think “buying a green apple” VS “apple” type of searches.
We’ll provide you with a monthly report and a live dashboard to track your website growth. You’ll see your keyword rankings and their gains month over month.
Many search engine marketing agencies often overlook the fundamental elements that inform Google about the content of a page. These elements include the URL, SEO title, header tags, meta descriptions, and alt tags, among others. Every breadcrumb matters.
Quality Backlinks & Link Building
To gain more authority online, and more trust in the eyes of Google, you need to build your online “spider web”. This spider web needs to expand to many trustworthy websites that approve of your business. We’ve been building Domain Authority on many websites over the years, a know exactly what’s the best way to do so. Let us grow your spider web and allow your link strategy to grow your rankings.
Citations (Business Listings)
Online directories known as citations are essential for every local business to build as they strengthen your business’s NAP (Name, Address, and Phone Number) and also serve as links.
As part of our SEO work, we will not only optimize your current website content but will suggest and create many pages to help with conversions and getting new organic traffic. From service and product pages to location pages, we’ll build content that is relevant to your target audience and will bring quality traffic to your website.
Google Search Console
As part of our website services, we install Google Search Console for every website we manage. It’s a tool that provides website analytics and monitors website health.
GA4, also known as Google Analytics, is Google’s latest tracking platform. It is astonishing to see how many websites lack analytical data. We use this information to track your online growth. With this kind of analytics, we can know how many visitors your website receives every month, how much time they spend on your website, how many visitors contacted you etc. It’s one of the most valuable data a small business can get.
Google Conversion Tracking
With G4 (Google Analytics tracking), tracking conversions is now easier than ever. If the time spent per page, the number of visitors to your contact page, or the number of completed forms matters to you; we’ll track it.
Google Business Page Audit & Optimization
Your Google Business Page is just as important as your website when it comes to improving your local search rankings. It’s the first thing people might see if they search for your business name or services/products.
Reviews play a crucial role in your social proof and are vital to the success of your small business. It is essential to have a well-completed, optimized, and active GBP.
We will not only provide you with a Google My Business Audit; we’ll ensure your listing is fully optimized and has all the information necessary to attract clients. Your job, with our efforts and suggestions, will be to help you gain new reviews from previous and current customers.
Page Speed Optimization
A slow website can harm your business. While page speed may be overemphasized, a more than 3 seconds loading time should be considered a cause for concern. We’ll review your website speed and optimize your website to be as fast as possible.
We’ll provide you with more than an SEO report. Our reports include everything you need to know as a business owner to make informed decisions about your digital marketing and your business overall. You’ll be able to set goals and work with us to achieve them.
Transparency & Trust
Delivering excellent services to our clients is the only way we can grow our own business. We care about our clients’ stories, passion, efforts and, ultimately, growth. If at any point we don’t believe you need SEO, or SEO isn’t working, or you’re pushing for new services that might not bring you the best outcome, we will tell you. We won’t sugarcoat it, we don’t let you invest your marketing dollars in places we wouldn’t.